| Company | AudioCraft |
|---|---|
| Role | Founder, Product Designer |
| Timeline | 2023 – Present |
| Team | Solo (contracted developer for initial build) |
| Status | Live on Play Store, 2K+ downloads, 500+ monthly active users |
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I'm an intermediate-level Carnatic vocalist. Like most music students, I record my lessons—often 30-60 minutes long—and revisit them during practice.
But practice doesn't work like listening. You don't play a 45-minute recording start to finish. You need to isolate the 2-minute section where your teacher demonstrated a specific phrase, loop it, and drill it until it's in your muscle memory.
On desktop, this is easy. On mobile, where practice actually happens, it's painful. I saw this as a product opportunity.
I audited the top audio editing apps on the Play Store. They all looked the same and solved for the same use cases: trim, merge, convert.
For music learners, two features existed but fell short:
Bookmarks
AB Loops
| Pros | Cons |
|---|---|
| Mark timestamps to jump back to | Only marks start point, no end point |
| Helps locate important sections | Requires active engagement—you have to manually stop |
| Pros | Cons |
|---|---|
| Define start and end points | Only one loop at a time |
| Audio plays in a loop | Have to redo the setup for each section |
